{"product_id":"the-new-ipa-scientific-guide-to-hop-aroma-and-flavor","title":"The New IPA: Scientific Guide to Hop Aroma and Flavor","description":"\u003cp\u003eA new book by Scott Janish, with a foreward by Stan Hieronymus, that explores the science behind the various factors of brewing with hops. In this book, Janish aims to help the brewer think about brewing IPAs in a whole new way!\u003c\/p\u003e\u003c!--below--\u003e\u003cp\u003eIn The New IPA, Scott Janish scours through hundreds of academic studies, collecting and translating the relevant hop science into one easily digestible book. Through experiments, lab tests, discussions with researchers, and interviews with renowned and award-winning commercial brewers, the NEW IPA will get you to think differently about brewing processes and ingredient selection that define today's hop-forward beers. It's a must-have book for those that love to brew hoppy hazy beer and a scientific guide for those who want to push the limits of hop flavor and aroma!\u003c\/p\u003e","brand":"HomeBrewIt.com \/ Quality Wine and Ale Supply","offers":[{"title":"Default Title","offer_id":52108796657965,"sku":"7866","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0068\/4264\/6618\/files\/image_1920_507e42f6-6910-4c11-9b44-bdbc58b8ed7d.jpg?v=1780502123","url":"https:\/\/www.homebrewit.com\/products\/the-new-ipa-scientific-guide-to-hop-aroma-and-flavor","provider":"HomeBrewIt.com \/ Quality Wine and Ale Supply","version":"1.0","type":"link"}